Request location-based advertising

Location-based advertising focuses campaigns on the geographic areas your business serves. ABS Marketing combines local advertising setup with relevant business listings and content on suitable platforms to support local awareness and enquiries.

Our service includes campaign planning, setup, optimization and analysis. We explain the proposed scope and costs so you can plan the budget and assess how the campaigns support your business goals.

8+

years of work

5 500+

developed customer companies

200+

million in revenue

100+ tools
for growing your business

MANY PEOPLE FEEL THAT THEY ARE STANDING STILL

I got confused in complex marketing terms. They want to deceive me.

There are too many different services. I don’t know which one to use.

Our customers prefer our competitors. What to do?

There is no time or resources to figure out marketing by yourself.

We need a look from the outside. All the ideas are common and of the same type.

There is no stable customer flow. Orders are rare and irregular.

Marketing services are expensive, I’ll figure it out myself. For some reason, there are almost no results, the case is moving slowly.

I can’t keep up with the trends.

I want to be a leader in my niche, I’m ready to invest in the result, but I don’t know how.

I don’t know much about the law, I need support.

WE WILL FREE YOU FROM MARKETING PUZZLES

I got confused in complex marketing terms. They want to deceive me.

There are too many different services. I don’t know which one to use.

There is no time or resources to figure out marketing by yourself.

There is no stable customer flow. Orders are rare and irregular.

I can’t keep up with the trends.

I don’t know much about the law, I need support.

I want to be a leader in my niche, I’m ready to invest in the result, but I don’t know how.

Marketing services are expensive, I’ll figure it out myself. For some reason, there are almost no results, the case is moving slowly.

We need a look from the outside. All the ideas are common and of the same type.

Our customers prefer our competitors. What to do?

What is location-based advertising?

Location-based advertising focuses advertising on selected geographic areas. Platforms use their available location signals and targeting settings to decide where and to whom ads may be shown.

The aim is to make campaigns relevant to people in the areas your business serves. We select the targeting approach around the offer, audience and available platform features.

How the work is organized

Location-based advertising platforms and examples

Location-based marketing can combine several channels and tools:

Business listings on maps, directories and review platforms
Advertising on Yandex Maps, Google Maps and other supported location services
Business listing content, branding and optimization
Advertising that uses the platform’s available location-targeting settings

These tools help focus information and advertising on people in the areas your business serves.

Which platforms can we work with?

ABS Marketing works with relevant mapping, business directory and review services, including:

Yandex Maps Create or improve the business listing so people can find relevant services and location details in Yandex Maps.
Google Maps Create or improve the Google Business Profile to present business information in Google Maps and local search.
2GIS Prepare a business listing in 2GIS where it covers the target market.
Directories and review platforms Prepare suitable listings on services such as Yandex Business, 2GIS, Google Business Profile and Tripadvisor, according to the business and market.

Illustrative local advertising approaches

Platforms such as Google Maps, Yandex Maps and 2GIS can be combined with location-based advertising in the following examples. These are planning illustrations, rather than verified campaign results.

Example 1: A city-centre cafe

Objective: support visits to a cafe in central Moscow. Approach: prepare accurate Yandex Maps and Google Maps listings with suitable photos and menu information. A local campaign could use an available 3 km targeting radius and an illustrative offer of 20% off a first coffee order. Measurement: compare enquiries, redemptions and recorded visits with an agreed baseline.

Example 2: A neighbourhood vehicle service centre

Objective: reach residents looking for vehicle repairs. Approach: prepare useful 2GIS and Google Business Profile listings describing services such as nearby repairs and oil changes, then configure an available Yandex Direct campaign for the relevant area. Measurement: review enquiries and the available campaign interactions against the agreed goals.

How the approach works

Relevant locations, clear business information and suitable creative materials connect the campaign with its intended audience. ABS Marketing plans the combination of platforms, such as Google Maps, Yandex Maps and 2GIS, and support around your business and budget.

Contact us to discuss how location-based advertising and listing improvements could fit your services and target areas.

Benefits for your business

Our location-based advertising service focuses on the areas your business serves. These are seven areas of support available from ABS Marketing:

We use the available location-targeting settings to focus campaigns on the areas relevant to your business.

We review the targeting and available performance data to limit spending on audiences outside the campaign’s intended scope.

Consistent business information on relevant maps and directories helps people recognize and assess the company.

We coordinate the materials and settings needed to launch the agreed campaigns.

We explain the proposed service costs before the work begins.

We assess the reporting or enquiry data that can be connected to your CRM and agree on the supported integration work.

Our team provides support for questions about the campaign and the agreed work.

OUR WORKS

ABS Marketing is proud of the results they achieve for their customers. And the best demonstration of our professional competencies and an integrated approach to solving problems are our cases.

PPC advertising: reducing cost per lead to one third

Conversion-focused website development: Benzo78

Contextual advertising: increase the CTR to 30%

Conversion-focused website development: Merkuriy Medikal+

Conversion-focused website development: Malova

Conversion-focused website development: Avtovykhlop911

Location-based advertising costs

We plan the service around your requirements and budget. Five areas help focus the campaign resources:

Relevant locations Focus the campaign on the areas and audience relevant to the offer.
Campaign management tools Use suitable tools to organize and manage the selected campaigns.
Creative preparation Prepare clear, relevant ads and review them before launch.
Performance monitoring Use the available reporting to guide adjustments to the strategy.
Budget flexibility Plan the campaign scope around the agreed budget.

Why choose ABS Marketing?

Our local advertising service supports the work in five ways:

Local marketing experience We consider the locations and customer needs relevant to your business.
An individual approach We adapt the campaign strategy to your services, audience and market.
Campaign quality checks We review the business information, creative materials and campaign settings.
A coordinated launch We organize setup and preparation for the agreed launch.
Clear pricing We explain the proposed service costs for budget planning.

Technical setup

ABS Marketing works with suitable tools such as Google Business Profile, Yandex Maps, 2GIS and advertising platforms. We configure the selected campaign settings and available reporting, and assess requested CRM connections within the agreed scope. Examples include improving listing photos and business information or using a 5 km targeting radius where the selected platform supports it.

OUR CUSTOMERS' CHOICE

Advertising on marketplaces + promotion on Avito

Telegram ADS + SMM

Selling website + SEO

Card registration + reputation management

The cost of the service from ABS-Marketing

Location-based advertising service cost

from 8000

$

How can the service support your business?

Location-based advertising focuses the campaign on the areas relevant to your business. ABS Marketing combines suitable targeting, useful map listings and clear creative materials to support local awareness, enquiries and visits, then reviews the available results with you.

Contact us to discuss your locations, services and advertising goals.

IS SOMETHING MISSING?

Our experts will turn one tool into a comprehensive marketing tool with which your traffic will not stop growing. Choose the best for your business

DIDN'T FIND THE RIGHT SERVICE?

Leave a request for a free consultation. We will quickly find effective solutions for your business and answer all your questions.

OUR TEAM

Behind every successful project is a team where experience, creativity, and collaboration come together. Our agency brings together experts from various fields of marketing: from strategy and analytics to design and social media management. We understand the market, know the tools, and speak the language of business.