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Website Analytics Setup

Complete website analytics helps you understand how visitors use your website, which pages attract attention and where improvements are needed. These findings inform decisions about marketing spend, the user journey and conversions.

ABS Marketing provides analytics services tailored to your website and business objectives. We use data analysis to identify weaknesses and turn the findings into specific recommendations for improvement.

SEO

Technical optimization

Content

Useful information

Data

Ongoing analysis

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for your business

Does your marketing feel stuck?

I’m unsure what marketing terms mean or how to assess an agency’s proposal.
I don’t know which marketing services my business needs.
Our competitors are winning customers. What should we change?
We don’t have the time or resources to manage marketing ourselves.
We need a fresh perspective and new ideas.
Enquiries and orders are inconsistent.
We’ve tried doing marketing ourselves, but progress has been slow.
It’s hard to keep up with changes in marketing.
I want to grow my business, but I’m not sure where to invest.
We need help understanding the rules that apply to our marketing.

WE WILL FREE YOU FROM MARKETING PUZZLES

I’m unsure what marketing terms mean or how to assess an agency’s proposal.
I don’t know which marketing services my business needs.
We don’t have the time or resources to manage marketing ourselves.
Enquiries and orders are inconsistent.
It’s hard to keep up with changes in marketing.
We need help understanding the rules that apply to our marketing.
I want to grow my business, but I’m not sure where to invest.
We’ve tried doing marketing ourselves, but progress has been slow.
We need a fresh perspective and new ideas.
Our competitors are winning customers. What should we change?
Marketing services

What is website analytics?

Website analytics is the analysis of website performance using data about visitors, their interactions, traffic sources, conversions and other relevant metrics.
Social media management

Benefits of website analytics

Understanding advertising returns

We analyze advertising campaigns and traffic sources to identify opportunities to improve budget allocation and advertising returns.

Detailed visitor behavior analysis

We collect and analyze data about visitors' interactions with the website. The findings help you understand their behavior and identify improvements to the user experience.

Understanding website strengths and weaknesses

A comprehensive review identifies areas for improvement and bottlenecks that need attention.

Recommendations for growth

We turn the analysis into practical recommendations for improving the path to enquiry or purchase.

Ongoing monitoring and optimization

Alongside the analysis, we monitor performance and recommend adjustments in line with your target KPIs.

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Why choose a complete website analytics service?

Website analytics helps you understand how visitors interact with your site and supports decisions about its development.

ABS Marketing takes a comprehensive approach to website analysis. We help you:

  • Identify key website issues.
  • Develop changes to improve the visitor experience.
  • Prioritize work on the path to conversion.


Turn website data into business decisions

Analytics provides a practical basis for managing your website:

  • A clearer view of the website We analyze which pages and interactions engage your audience and where visitors leave.

  • Evidence for decisions Observed user behavior gives you a basis for developing and assessing your marketing strategy.

  • Visibility into visitor actions We configure analytics to record the interactions relevant to your objectives.

  • Focused effort The analysis helps you prioritize work, from traffic acquisition to conversion improvements.

A better understanding of your audience supports more informed marketing decisions.

Why use website analytics?

  • Test ideas before scaling Use observed data to assess ideas before making wider changes.

  • Targeted optimization Focus improvements on the issues identified in the data.

  • Respond to changes Monitor performance to identify changes and decide when action is needed.

  • More informed spending Review which activities contribute to your objectives and direct resources accordingly.

Analytics supports active website management through regular measurement and review.

How does analytics support the business?

1. Understand the user journey

We examine how visitors move through the website and where they drop out, helping identify opportunities to improve navigation and conversions.

2. Identify patterns in behavior

We look beyond traffic totals to recurring actions and difficulties that can inform website changes.

3. Reports with clear conclusions

We explain the findings and recommendations in a form your team can understand and use.

4. Ongoing improvement

Repeated analysis helps assess changes and decide what to work on next.

The service turns collected data into practical recommendations for developing your website and marketing.

Website analytics: the stages

Our complete website analytics service follows these stages:
We connect website analytics systems, such as Yandex Metrica, to collect the visitor and interaction data needed for the agreed analysis.
We examine key website performance metrics:
  • Traffic sources and quality.
  • Visitor behavior.
  • Conversion rate.
  • Bounce metrics.
We use the data to assess which website elements work well and which need improvement.
We prepare a detailed report with specific recommendations for improving the website.
If required, the ABS Marketing team can implement the recommended changes.
We monitor performance regularly and use the findings to guide adjustments against the agreed KPIs.
We train your team to use the analytics tools and provide guidance so you can manage the reporting independently in the future.

Our work

Explore our case studies to see how we approach projects and support our clients’ goals.

Conversion-focused website development: PIPL

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Conversion-focused website development: LOTOS

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Conversion-focused website development: Avtovykhlop911

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Conversion-focused website development: Reputation Management

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PPC case study: ad engagement and retargeting in Yandex Direct

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Case study #2: zemlyamo.ru — suburban property developer in the Moscow Region

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ALL CASES

How does a complete website analytics service work?

Our website analytics service examines how the website supports your business. We:

  • Review traffic and visitor behavior.
  • Assess bounce and conversion metrics.
  • Identify areas for improvement.


What do you receive? The complete analytics service provides:

  • An overview of website performance.
  • Recommendations for website improvements.
  • A prioritized optimization plan.


How much does website analytics cost?

Pricing depends on the scope, project complexity and objectives. ABS Marketing offers flexible packages based on the work required and your budget.

What affects the price?

  • Website size.
  • The number of metrics analyzed.
  • Whether implementation is required.
  • The monitoring and optimization period.


Contact us for a consultation and a quote for your website.

How do you order website analytics?

To arrange the service:

  1. Submit an enquiry on our website or contact us by phone.
  2. Discuss the project’s objectives with our team.
  3. Receive a proposal with the scope and price.
  4. Complete the analysis and agreed implementation work with our team.
  5. Review the findings and monitor the effect of the changes.

ABS Marketing provides detailed analysis and practical recommendations to support better website and marketing decisions.

Contact us by phone or submit an enquiry to discuss a complete website analytics service.

OUR CUSTOMERS' CHOICE

Marketplaces and Avito

Advertising on marketplaces + promotion on Avito

SMM

Telegram ADS + SMM

Website development

Website development + SEO

Local marketing

Card registration + reputation management

Project pricing

Complete website analytics pricing

Price on request

  • A project scope and price agreed around your goals

Why choose us?

ABS Marketing combines search marketing experience with website analysis to plan and assess improvements. Our approach includes:

Our strengths:
  • A comprehensive approach to SEO and website performance
  • A focus on useful content and sound technical methods
  • Adapting the strategy as search algorithms change
  • Clear reporting and practical analytics
  • Flexible work focused on client objectives
Full-service local marketing
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Support for your wider marketing needs

We combine website improvements with SEO and content work to support your marketing goals and priorities. We review performance throughout your project.

Not sure which service you need?

Request a free consultation to discuss your business, ask questions and explore suitable services.

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OUR TEAM

Behind every successful project is a team where experience, creativity, and collaboration come together. Our agency brings together experts from various fields of marketing: from strategy and analytics to design and social media management. We understand the market, know the tools, and speak the language of business.

Lisa

Content Manager

Igor

Technical Specialist

Yana

Designer

Victor

SEO Specialist

Arjuna

Copywriter

Valeria

Web Editor

Frame 32

Natalia

SMM Specialist

Frame 33

Victoria

Review Editor

Frame 34

Igor

Voice bot developer

WHY CAN YOU TRUST US?

Marketing support

Marketing support

Support for your marketing and advertising projects

Project team

Project team

Skills matched to your project's needs

Transparency and honesty

Transparency and honesty

Open communication throughout the entire partnership

Case studies

Cases

Use of modern technologies and tools

Cases

Client reviews

Reviews

A personalized approach to every client and project

Reviews

OUR ADVANTAGES

SHALL WE DISCUSS YOUR NEEDS?

Please fill out this short form, and one of our experts will be happy to contact you to discuss your marketing goals and find the best solutions.

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The website operator is Individual Entrepreneur Igor Andreevich Shalubin, INN 233602201699, OGRNIP 322237500103156. You can contact the operator at absmarketing.ru@gmail.com. Further operator details are available in the Legal Information and Website Rules.

By choosing “Allow SmartCaptcha verification”, I permit this page to load Yandex SmartCaptcha to help distinguish automated form submissions from user submissions. My browser will connect to the external verification service.

According to the SmartCaptcha provider notice (Russian), the service is provided by Yandex.Cloud LLC and processes technical device and activity signals, including IP addresses, verification tokens, browser features, referrer information and time zones. The notice describes operating and improving the service as processing purposes. The provider states that data is processed on servers in Russia and retained for up to 60 days.

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You can use “Turn off and reload the page” to end permission in this page. Reloading clears text entered in the form. This action cannot undo data already transferred to the provider. You can email absmarketing.ru@gmail.com about earlier processing.

You may leave SmartCaptcha off and send your enquiry by email instead. If the website cannot confirm the permission record or verification result, the form is not sent; the email alternative remains available.

This choice applies to forms on this page for up to 24 hours. Turning verification off reloads the page and clears entered text. Enquiry consent and analytics preferences are separate.

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The website operator is Individual Entrepreneur Igor Andreevich Shalubin, INN 233602201699, OGRNIP 322237500103156. You can contact the operator at absmarketing.ru@gmail.com. Further operator details are available in the Legal Information and Website Rules.

By choosing “Allow SmartCaptcha verification”, I permit this page to load Yandex SmartCaptcha to help distinguish automated form submissions from user submissions. My browser will connect to the external verification service.

According to the SmartCaptcha provider notice (Russian), the service is provided by Yandex.Cloud LLC and processes technical device and activity signals, including IP addresses, verification tokens, browser features, referrer information and time zones. The notice describes operating and improving the service as processing purposes. The provider states that data is processed on servers in Russia and retained for up to 60 days.

This is a separate choice from enquiry consent and analytics preferences. Opening the page, scrolling, focusing a form field or leaving verification off does not allow it to load. Allowing verification does not send an enquiry.

The website first records the permission version, time and a random event reference. The permission request does not contain the enquiry contents. The website does not add names, contact fields or enquiry text to its server verification request.

Permission applies to compatible forms in the current page session for up to 24 hours. A new page load requires a new choice. Permission is not restored from a saved browser preference.

You can use “Turn off and reload the page” to end permission in this page. Reloading clears text entered in the form. This action cannot undo data already transferred to the provider. You can email absmarketing.ru@gmail.com about earlier processing.

You may leave SmartCaptcha off and send your enquiry by email instead. If the website cannot confirm the permission record or verification result, the form is not sent; the email alternative remains available.

This choice applies to forms on this page for up to 24 hours. Turning verification off reloads the page and clears entered text. Enquiry consent and analytics preferences are separate.

Without SmartCaptcha, email absmarketing.ru@gmail.com.

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Your suggestions help us grow and improve — please share your ideas!

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The website operator is Individual Entrepreneur Igor Andreevich Shalubin, INN 233602201699, OGRNIP 322237500103156. You can contact the operator at absmarketing.ru@gmail.com. Further operator details are available in the Legal Information and Website Rules.

By choosing “Allow SmartCaptcha verification”, I permit this page to load Yandex SmartCaptcha to help distinguish automated form submissions from user submissions. My browser will connect to the external verification service.

According to the SmartCaptcha provider notice (Russian), the service is provided by Yandex.Cloud LLC and processes technical device and activity signals, including IP addresses, verification tokens, browser features, referrer information and time zones. The notice describes operating and improving the service as processing purposes. The provider states that data is processed on servers in Russia and retained for up to 60 days.

This is a separate choice from enquiry consent and analytics preferences. Opening the page, scrolling, focusing a form field or leaving verification off does not allow it to load. Allowing verification does not send an enquiry.

The website first records the permission version, time and a random event reference. The permission request does not contain the enquiry contents. The website does not add names, contact fields or enquiry text to its server verification request.

Permission applies to compatible forms in the current page session for up to 24 hours. A new page load requires a new choice. Permission is not restored from a saved browser preference.

You can use “Turn off and reload the page” to end permission in this page. Reloading clears text entered in the form. This action cannot undo data already transferred to the provider. You can email absmarketing.ru@gmail.com about earlier processing.

You may leave SmartCaptcha off and send your enquiry by email instead. If the website cannot confirm the permission record or verification result, the form is not sent; the email alternative remains available.

This choice applies to forms on this page for up to 24 hours. Turning verification off reloads the page and clears entered text. Enquiry consent and analytics preferences are separate.

Without SmartCaptcha, email absmarketing.ru@gmail.com.

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Your letters and feedback are important to us. You can contact management directly to share your thoughts.

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You can enable SmartCaptcha to protect the form from automated submissions. External verification does not load before your separate permission.

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The website operator is Individual Entrepreneur Igor Andreevich Shalubin, INN 233602201699, OGRNIP 322237500103156. You can contact the operator at absmarketing.ru@gmail.com. Further operator details are available in the Legal Information and Website Rules.

By choosing “Allow SmartCaptcha verification”, I permit this page to load Yandex SmartCaptcha to help distinguish automated form submissions from user submissions. My browser will connect to the external verification service.

According to the SmartCaptcha provider notice (Russian), the service is provided by Yandex.Cloud LLC and processes technical device and activity signals, including IP addresses, verification tokens, browser features, referrer information and time zones. The notice describes operating and improving the service as processing purposes. The provider states that data is processed on servers in Russia and retained for up to 60 days.

This is a separate choice from enquiry consent and analytics preferences. Opening the page, scrolling, focusing a form field or leaving verification off does not allow it to load. Allowing verification does not send an enquiry.

The website first records the permission version, time and a random event reference. The permission request does not contain the enquiry contents. The website does not add names, contact fields or enquiry text to its server verification request.

Permission applies to compatible forms in the current page session for up to 24 hours. A new page load requires a new choice. Permission is not restored from a saved browser preference.

You can use “Turn off and reload the page” to end permission in this page. Reloading clears text entered in the form. This action cannot undo data already transferred to the provider. You can email absmarketing.ru@gmail.com about earlier processing.

You may leave SmartCaptcha off and send your enquiry by email instead. If the website cannot confirm the permission record or verification result, the form is not sent; the email alternative remains available.

This choice applies to forms on this page for up to 24 hours. Turning verification off reloads the page and clears entered text. Enquiry consent and analytics preferences are separate.

Without SmartCaptcha, email absmarketing.ru@gmail.com.

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You can enable SmartCaptcha to protect the form from automated submissions. External verification does not load before your separate permission.

Full SmartCaptcha permission text

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The website operator is Individual Entrepreneur Igor Andreevich Shalubin, INN 233602201699, OGRNIP 322237500103156. You can contact the operator at absmarketing.ru@gmail.com. Further operator details are available in the Legal Information and Website Rules.

By choosing “Allow SmartCaptcha verification”, I permit this page to load Yandex SmartCaptcha to help distinguish automated form submissions from user submissions. My browser will connect to the external verification service.

According to the SmartCaptcha provider notice (Russian), the service is provided by Yandex.Cloud LLC and processes technical device and activity signals, including IP addresses, verification tokens, browser features, referrer information and time zones. The notice describes operating and improving the service as processing purposes. The provider states that data is processed on servers in Russia and retained for up to 60 days.

This is a separate choice from enquiry consent and analytics preferences. Opening the page, scrolling, focusing a form field or leaving verification off does not allow it to load. Allowing verification does not send an enquiry.

The website first records the permission version, time and a random event reference. The permission request does not contain the enquiry contents. The website does not add names, contact fields or enquiry text to its server verification request.

Permission applies to compatible forms in the current page session for up to 24 hours. A new page load requires a new choice. Permission is not restored from a saved browser preference.

You can use “Turn off and reload the page” to end permission in this page. Reloading clears text entered in the form. This action cannot undo data already transferred to the provider. You can email absmarketing.ru@gmail.com about earlier processing.

You may leave SmartCaptcha off and send your enquiry by email instead. If the website cannot confirm the permission record or verification result, the form is not sent; the email alternative remains available.

This choice applies to forms on this page for up to 24 hours. Turning verification off reloads the page and clears entered text. Enquiry consent and analytics preferences are separate.

Without SmartCaptcha, email absmarketing.ru@gmail.com.

Other questions

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Select the messengers linked to the phone number above. Include the country code in your number.

You can enable SmartCaptcha to protect the form from automated submissions. External verification does not load before your separate permission.

Full SmartCaptcha permission text

SmartCaptcha verification choice

The website operator is Individual Entrepreneur Igor Andreevich Shalubin, INN 233602201699, OGRNIP 322237500103156. You can contact the operator at absmarketing.ru@gmail.com. Further operator details are available in the Legal Information and Website Rules.

By choosing “Allow SmartCaptcha verification”, I permit this page to load Yandex SmartCaptcha to help distinguish automated form submissions from user submissions. My browser will connect to the external verification service.

According to the SmartCaptcha provider notice (Russian), the service is provided by Yandex.Cloud LLC and processes technical device and activity signals, including IP addresses, verification tokens, browser features, referrer information and time zones. The notice describes operating and improving the service as processing purposes. The provider states that data is processed on servers in Russia and retained for up to 60 days.

This is a separate choice from enquiry consent and analytics preferences. Opening the page, scrolling, focusing a form field or leaving verification off does not allow it to load. Allowing verification does not send an enquiry.

The website first records the permission version, time and a random event reference. The permission request does not contain the enquiry contents. The website does not add names, contact fields or enquiry text to its server verification request.

Permission applies to compatible forms in the current page session for up to 24 hours. A new page load requires a new choice. Permission is not restored from a saved browser preference.

You can use “Turn off and reload the page” to end permission in this page. Reloading clears text entered in the form. This action cannot undo data already transferred to the provider. You can email absmarketing.ru@gmail.com about earlier processing.

You may leave SmartCaptcha off and send your enquiry by email instead. If the website cannot confirm the permission record or verification result, the form is not sent; the email alternative remains available.

This choice applies to forms on this page for up to 24 hours. Turning verification off reloads the page and clears entered text. Enquiry consent and analytics preferences are separate.

Without SmartCaptcha, email absmarketing.ru@gmail.com.

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Where can we message you? (optional)

Select the messengers linked to the phone number above. Include the country code in your number.

You can enable SmartCaptcha to protect the form from automated submissions. External verification does not load before your separate permission.

Full SmartCaptcha permission text

SmartCaptcha verification choice

The website operator is Individual Entrepreneur Igor Andreevich Shalubin, INN 233602201699, OGRNIP 322237500103156. You can contact the operator at absmarketing.ru@gmail.com. Further operator details are available in the Legal Information and Website Rules.

By choosing “Allow SmartCaptcha verification”, I permit this page to load Yandex SmartCaptcha to help distinguish automated form submissions from user submissions. My browser will connect to the external verification service.

According to the SmartCaptcha provider notice (Russian), the service is provided by Yandex.Cloud LLC and processes technical device and activity signals, including IP addresses, verification tokens, browser features, referrer information and time zones. The notice describes operating and improving the service as processing purposes. The provider states that data is processed on servers in Russia and retained for up to 60 days.

This is a separate choice from enquiry consent and analytics preferences. Opening the page, scrolling, focusing a form field or leaving verification off does not allow it to load. Allowing verification does not send an enquiry.

The website first records the permission version, time and a random event reference. The permission request does not contain the enquiry contents. The website does not add names, contact fields or enquiry text to its server verification request.

Permission applies to compatible forms in the current page session for up to 24 hours. A new page load requires a new choice. Permission is not restored from a saved browser preference.

You can use “Turn off and reload the page” to end permission in this page. Reloading clears text entered in the form. This action cannot undo data already transferred to the provider. You can email absmarketing.ru@gmail.com about earlier processing.

You may leave SmartCaptcha off and send your enquiry by email instead. If the website cannot confirm the permission record or verification result, the form is not sent; the email alternative remains available.

This choice applies to forms on this page for up to 24 hours. Turning verification off reloads the page and clears entered text. Enquiry consent and analytics preferences are separate.

Without SmartCaptcha, email absmarketing.ru@gmail.com.

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OUR CLIENTS' CHOICE

Marketplaces and Avito

Advertising on marketplaces + promotion on Avito

SMM

Telegram ADS + SMM

Website development

Sales Website + SEO

Local marketing

Card Registration + Reputation Management

Telegram Whatsapp
Request a call
Our clients' choice

Have you already received a free consultation?

We’ll conduct an audit of your business and put together an effective marketing package with favorable terms from our partners

Where can we message you? (optional)

Select the messengers linked to the phone number above. Include the country code in your number.

You can enable SmartCaptcha to protect the form from automated submissions. External verification does not load before your separate permission.

Full SmartCaptcha permission text

SmartCaptcha verification choice

The website operator is Individual Entrepreneur Igor Andreevich Shalubin, INN 233602201699, OGRNIP 322237500103156. You can contact the operator at absmarketing.ru@gmail.com. Further operator details are available in the Legal Information and Website Rules.

By choosing “Allow SmartCaptcha verification”, I permit this page to load Yandex SmartCaptcha to help distinguish automated form submissions from user submissions. My browser will connect to the external verification service.

According to the SmartCaptcha provider notice (Russian), the service is provided by Yandex.Cloud LLC and processes technical device and activity signals, including IP addresses, verification tokens, browser features, referrer information and time zones. The notice describes operating and improving the service as processing purposes. The provider states that data is processed on servers in Russia and retained for up to 60 days.

This is a separate choice from enquiry consent and analytics preferences. Opening the page, scrolling, focusing a form field or leaving verification off does not allow it to load. Allowing verification does not send an enquiry.

The website first records the permission version, time and a random event reference. The permission request does not contain the enquiry contents. The website does not add names, contact fields or enquiry text to its server verification request.

Permission applies to compatible forms in the current page session for up to 24 hours. A new page load requires a new choice. Permission is not restored from a saved browser preference.

You can use “Turn off and reload the page” to end permission in this page. Reloading clears text entered in the form. This action cannot undo data already transferred to the provider. You can email absmarketing.ru@gmail.com about earlier processing.

You may leave SmartCaptcha off and send your enquiry by email instead. If the website cannot confirm the permission record or verification result, the form is not sent; the email alternative remains available.

This choice applies to forms on this page for up to 24 hours. Turning verification off reloads the page and clears entered text. Enquiry consent and analytics preferences are separate.

Without SmartCaptcha, email absmarketing.ru@gmail.com.

Our Clients' Choice