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Mobile marketing

Mobile marketing connects a business with its audience through smartphones and tablets. Campaigns can introduce products, share relevant offers and support customer engagement.

ABS Marketing provides strategy development, content preparation and campaign launch. We explain the available formats and the cost of the proposed work so you can choose a suitable scope.

Our full-cycle service coordinates the strategy, creative materials, launch and ongoing optimization across the selected mobile channels.

SEO

Technical optimization

Content

Useful information

Data

Ongoing analysis

Mobile Marketing

Marketing tools
for your business

Does your marketing feel stuck?

I’m unsure what marketing terms mean or how to assess an agency’s proposal.
I don’t know which marketing services my business needs.
Our competitors are winning customers. What should we change?
We don’t have the time or resources to manage marketing ourselves.
We need a fresh perspective and new ideas.
Enquiries and orders are inconsistent.
We’ve tried doing marketing ourselves, but progress has been slow.
It’s hard to keep up with changes in marketing.
I want to grow my business, but I’m not sure where to invest.
We need help understanding the rules that apply to our marketing.

WE WILL FREE YOU FROM MARKETING PUZZLES

Marketing services

What is mobile marketing?

Mobile marketing uses mobile devices to support customer acquisition, retention and engagement. It brings together messages and advertising delivered through suitable smartphone and tablet channels.

Audience planning, relevant content and available campaign reporting help assess how the communication supports the business and where changes are needed.
Social media management

Why use mobile marketing?

Direct customer communication

Mobile channels provide a way to deliver relevant information and offers to customers' devices, with the timing and content adapted to the campaign.

Reach and engage mobile audiences

Push notifications, SMS and in-app advertising provide different ways to reach mobile audiences. We select channels suited to the intended users and communication goals.

Support conversions and sales

Relevant offers and timely information can support repeat purchases and help customers assess products or services from their mobile devices.

Maintain customer relationships

Useful, relevant communication through mobile channels can help maintain contact with customers and support repeat engagement with the business.

Campaign analytics and optimization

Available interaction data helps assess mobile campaigns, identify issues and guide changes to the strategy and advertising budget.

Features of mobile marketing

  • A range of channels Options include SMS, push notifications, in-app advertising, video, QR codes, in-game advertising and supported Bluetooth proximity campaigns. We choose the mix around the project.

  • Relevant content Messages and advertising can be adapted using available information about the audience’s interests and interactions.

  • Timely communication Mobile channels can support time-sensitive promotions and updates, with delivery planned around the selected system and audience.

  • Interactive formats QR codes, landing-page links, interactive banners and video give interested users a way to explore the offer or respond.

  • Measurement and review We examine the available delivery, click, open and conversion information to assess the campaign and decide what to improve.

Types of mobile marketing service

SMS campaigns deliver promotional or informational messages to subscribers’ mobile phones, including current offers and updates.
Push notifications display short updates on a device where notifications are enabled, allowing users to see relevant information without first opening the app.
Advertising formats in apps and app stores can introduce brands and products within the mobile experience.
QR codes can be scanned with a phone camera to open a website, landing page or a specific offer.
Banners and video ads can appear in mobile apps, websites and social platforms, with the creative materials adapted for smaller screens.
In-game advertising can include full-screen ads, banners and video placements within mobile games, depending on the available inventory.
Supported Bluetooth proximity systems can provide relevant local messages where users have enabled them. Voice campaigns use automated calls for the agreed audience.

Our work

Explore our case studies to see how we approach projects and support our clients’ goals.

Benefits of mobile marketing

  • Support buying decisions Relevant offers delivered through mobile channels can help customers learn about products and take the next step in the purchase journey.

  • Customer retention and loyalty Useful SMS, push and app communication can maintain contact with existing customers and support repeat visits.

  • Reach relevant mobile audiences Mobile channels can support local campaigns, promotions and events when the placements and audience match the project.

  • Personalized content We adapt messages and creative materials using the relevant audience information available for the campaign.

  • Plan mobile marketing spending We select channels and campaign settings around the intended audience and review the available results to guide budget decisions.

  • Analytics and strategy refinement Clicks, message opens and recorded conversions provide information for reviewing campaigns and planning further work.

What affects the service price?

The cost depends on campaign scope, communication channels and the level of personalization. It includes strategy, content preparation, message or advertising setup, performance analysis and optimization within the agreed scope.

Project pricing

Mobile marketing pricing

Price on request

Full-cycle mobile marketing

Mobile marketing combines channels such as SMS, push notifications, in-app advertising and interactive formats to introduce offers and maintain contact with customers.

Audience planning, relevant content and performance reporting help shape the campaign and guide further decisions about the channel mix and budget.
Full-service local marketing

Not sure which service you need?

Request a free consultation to discuss your business, ask questions and explore suitable services.

OUR TEAM

Behind every successful project is a team where experience, creativity, and collaboration come together. Our agency brings together experts from various fields of marketing: from strategy and analytics to design and social media management. We understand the market, know the tools, and speak the language of business.

WHY CAN YOU TRUST US?

Marketing support

Marketing support

Support for your marketing and advertising projects

Project team

Project team

Skills matched to your project's needs

Transparency and honesty

Transparency and honesty

Open communication throughout the entire partnership

Case studies

Cases

Use of modern technologies and tools

Client reviews

Reviews

A personalized approach to every client and project

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