End-to-End Marketing Analytics в Краснодаре

Get end-to-end analytics setup to connect advertising interactions with later enquiries and purchases. Combining website, advertising and CRM data helps you compare channels, review the marketing budget and understand the sales funnel. Tools such as Yandex analytics support reporting on campaign costs and recorded outcomes.

ABS Marketing integrates the relevant systems, configures funnel measurement and develops detailed reports for your business.

8+

years of work

5 500+

developed customer companies

200+

million in revenue

100+ tools
for growing your business

MANY PEOPLE FEEL THAT THEY ARE STANDING STILL

I got confused in complex marketing terms. They want to deceive me.

There are too many different services. I don’t know which one to use.

Our customers prefer our competitors. What to do?

There is no time or resources to figure out marketing by yourself.

We need a look from the outside. All the ideas are common and of the same type.

There is no stable customer flow. Orders are rare and irregular.

Marketing services are expensive, I’ll figure it out myself. For some reason, there are almost no results, the case is moving slowly.

I can’t keep up with the trends.

I want to be a leader in my niche, I’m ready to invest in the result, but I don’t know how.

I don’t know much about the law, I need support.

WE WILL FREE YOU FROM MARKETING PUZZLES

I got confused in complex marketing terms. They want to deceive me.

There are too many different services. I don’t know which one to use.

There is no time or resources to figure out marketing by yourself.

There is no stable customer flow. Orders are rare and irregular.

I can’t keep up with the trends.

I don’t know much about the law, I need support.

I want to be a leader in my niche, I’m ready to invest in the result, but I don’t know how.

Marketing services are expensive, I’ll figure it out myself. For some reason, there are almost no results, the case is moving slowly.

We need a look from the outside. All the ideas are common and of the same type.

Our customers prefer our competitors. What to do?

What is end-to-end analytics?

End-to-end marketing analytics connects data from different stages of the customer journey, from initial marketing contact through to a recorded sale. It extends website reporting by linking funnel stages and business outcomes, helping identify weaknesses and guide the marketing strategy.

How do you assess the analytics setup?

Benefits of end-to-end analytics

Map the sales funnel and review advertising costs Compare acquisition channels and use the findings to decide where to allocate the budget.
Review agency and contractor performance Use shared reporting to assess external marketing work and discuss adjustments.
Understand traffic sources See which channels bring customers and how recorded sales relate to those sources.
Make informed decisions Use connected data to support business and marketing plans.

Why choose ABS Marketing for end-to-end analytics?

We work with Yandex Metrica, CRM systems and related tools to connect the data your business needs and check how it is collected and transferred.

End-to-end analytics for business management

Connecting stages from an initial advertising interaction to a recorded purchase, subscription or other action helps you understand:

The contribution of each channel Compare search optimization, paid search, social media and email activity using the available channel and outcome data.
Returns on marketing investment Link campaign costs with recorded sales to inform decisions about budget allocation.
Relationships between funnel stages Analyze progression through the customer journey and identify where the marketing approach may need to change.

Connected reporting gives you a practical basis for evaluating marketing activity and planning improvements.

Analytics for strategic decisions

End-to-end analytics supports:

A joined view of the customer journey Examine recorded interactions from an initial click through to a purchase to inform website, advertising and user experience improvements.
Analysis of business outcomes CRM and other integrations connect marketing activity with leads and recorded sales.
Long-term planning Use accumulated data to inform forecasts and plans for customer service and retention.

The analysis supports decisions based on observed customer behavior and recorded business outcomes.

Analytics and process automation

Connected analytics can support the following processes:

Automated reporting Reduce repeated manual data collection by configuring reports from connected sources.
Tailored content Use audience segments to develop offers and messages relevant to different groups.
CRM integration Connect CRM records with marketing data to provide a more useful view of enquiries and sales.

These integrations help organize reporting and reduce repetitive work.

End-to-end analytics setup: the stages

We review the data available from website analytics, CRM systems, advertising campaigns and other sources, identifying what is already recorded and what needs improvement.

We configure analytics tools, including Yandex Metrica and other relevant platforms, to collect the data required for the project.

We use the connected data to build a sales funnel showing progression from customer acquisition through to recorded deals.

We analyze the sales funnel to identify stages where customers drop out and recommend improvements.

We use the findings to recommend budget allocation across channels, considering advertising costs and the leads or sales attributed to them.

We provide clear reports to help you assess agency and contractor performance and agree on any changes needed.

We monitor key metrics and use the findings to guide changes against the agreed KPIs.

OUR WORKS

ABS Marketing is proud of the results they achieve for their customers. And the best demonstration of our professional competencies and an integrated approach to solving problems are our cases.

Conversion-focused website development: Reputation Management

Conversion-focused website development: DorofeevaDent

Conversion-focused website development: LOTOS

Case study #2: zemlyamo.ru — suburban property developer in the Moscow Region

Case study #3: Garant Pravo — legal services in Saint Petersburg

Conversion-focused website development: PIPL

Why connect Yandex analytics with business data?

Analytics that connects Yandex services with business data helps you assess campaigns within the Yandex ecosystem. It supports the following:

Compare Yandex Direct advertising costs with outcomes recorded through Yandex Metrica and connected systems.
Identify keywords associated with leads.
Review advertising spend alongside recorded sales.
Analyze visitor behavior on the website.

These findings inform budget allocation and further campaign improvements.

Professional analytics setup

A reliable setup needs to address common integration issues:

Inconsistent data connections between systems.
Information lost during data transfer.
Errors in lead tracking and campaign measurement.

Our setup service includes:

Integration and testing of the required systems.
Guidance and support throughout the work.
Regular reports with findings and recommendations for the strategy.

The result is a reporting setup your team can use to assess marketing activity and plan improvements.

End-to-end analytics pricing

Pricing depends on project complexity, the number of integrations and the amount of data. ABS Marketing offers packages based on the scope your business needs.

How do you arrange the setup?

The process has three stages:

Submit an enquiry or contact ABS Marketing by messenger or phone.
Review the existing data and define the objectives.
Configure and test the systems, then begin monitoring.

After setup, you receive access to the reporting and recommendations for further development.

OUR CUSTOMERS' CHOICE

Advertising on marketplaces + promotion on Avito

Telegram ADS + SMM

Selling website + SEO

Card registration + reputation management

The cost of the service from ABS-Marketing

Complete end-to-end analytics setup pricing

from 10 000

$

Why choose us?

ABS Marketing combines search marketing experience with data analysis to help plan and assess improvements.

Our strengths:

A comprehensive approach to SEO and website performance
A focus on useful content and sound technical methods
Adapting the strategy as search algorithms change
Clear reporting and practical analytics
Flexible work focused on client objectives

IS SOMETHING MISSING?

Our experts will turn one tool into a comprehensive marketing tool with which your traffic will not stop growing. Choose the best for your business

DIDN'T FIND THE RIGHT SERVICE?

Leave a request for a free consultation. We will quickly find effective solutions for your business and answer all your questions.

OUR TEAM

Behind every successful project is a team where experience, creativity, and collaboration come together. Our agency brings together experts from various fields of marketing: from strategy and analytics to design and social media management. We understand the market, know the tools, and speak the language of business.