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SMS aggregators simplify mass mailings with instant delivery, enhancing the effect of campaigns. Automation via bots in Telegram and WhatsApp saves time by automating correspondence and collecting applications, making messengers and channels a key channel of promotion.
Telegram channels are a tool for publishing content to an unlimited number of subscribers. They are ideal for newsletters, stock announcements, product promotions, or publishing educational content. Channels allow you to build brand trust, share exclusive offers, and retain your audience with regular content.
Telegram bots automate many tasks, increasing business efficiency. They can answer frequent customer questions, take orders, send notifications, conduct surveys, or remind you of an abandoned shopping cart. Bots are configured via API and integrated with CRM systems, which makes them indispensable for automating customer service.
Telegram chats and groups allow you to create communities for direct communication with customers. Groups are suitable for discussions, customer support, or forming a loyal community where users can share reviews, ask questions, or participate in contests. Chat rooms are ideal for personalized consultations or order processing.
Telegram supports interactive features such as polls, quizzes, message buttons, and embedded forms. These elements help businesses engage their audience and collect data. For example, a survey in a channel can find out customer preferences, and buttons in a bot message simplify catalog navigation or order processing.
This is a new promotion format that is currently available only in RichAds. It can look like different things: push notifications, banners, interstitial, videos, ads in bots, or even playable ads. At the same time, there is no "advertisement" label, which makes it as native and natural as possible for the user.
Over 1 billion active users in 2025 make Telegram one of the largest platforms for promotion. This allows businesses to reach customers all over the world, from local markets to international ones.
Telegram advertising provides a 20% higher level of engagement compared to other social networks. Users spend about 3 hours and 45 minutes per month on messenger, and the average session lasts 1 minute and 21 seconds.
Telegram allows you to deliver ads and content directly to private messages or channels, bypassing the complex feed algorithms typical of other social networks. This reduces the cost of promotion and increases efficiency, as messages reach users in their usual messenger, where they already spend time.
The platform supports text posts, images, videos, audio, polls, quizzes, and interactive buttons. This allows you to create a variety of content, from short text announcements to full-length videos or interactive stories.
Telegram is known for its emphasis on privacy and data security, which increases user confidence in the platform. Customers are more willing to interact with brands that use Telegram for communication and sales, as the messenger is associated with data protection and the absence of spam.
Telegram promotion is made easier by bots that automate customer interaction, collect requests, and send personalized offers, saving you time and resources.
Telegram Ads/ channel placements require lower costs compared to other social networks, as they allow you to run ads with a minimal budget while maintaining accurate targeting and high response.
Targeted ads with text, buttons, images, or videos are displayed in personal chats, on the "Calls" screens, after calls, in the "More" section or the "Interesting" tab, providing accurate targeting for the relevant audience.
Banners and videos are placed under the chat list in the lower area of the screen, attracting the attention of users working on computers.
The ads in the Business Chats folder allow you to interact directly with customers by sending personalized offers with precise targeting by interests and geography.
Clickable text and graphic banners in the sticker store increase your brand awareness by directing users to your website or channel.
Static stickers with elements of your brand increase awareness as users share them in chat rooms, providing free reach (over 1 billion stickers are sent monthly).
Animated or sound stickers create dynamic and memorable content, enhancing audience loyalty and engagement through unique creatives.
Integration with Google Ads allows you to post "sponsored" messages in open chats that generate up to 7 million clicks per second, ensuring high conversion.
«I’ve launched an advertisement, and you can forget about it forever»
Reality: Advertising campaigns require constant monitoring and optimization for effective results.
«The more clicks, the better the result»
Reality: in fact, it‘s not the number of clicks that matters, but their quality — transitions should lead to targeted actions.
«You can advertise on any page of the website»
Reality: not all landing pages are suitable for advertising — they must be convenient and informative, otherwise visitors leave without conversions.
«Fast results are guaranteed immediately after launch»
Reality: there are delays — test campaigns and market analysis are necessary for a proper start.
«Adding more keywords means more customers»
The reality is that poorly chosen keys can reduce efficiency and lead to budget overruns.
«Advertising agencies are just wasting the client‘s money»
Reality: Good agencies help increase sales and ROI by turning advertising into an investment.
«Contextual advertising requires huge budgets»
Reality: effective advertising is also possible with small investments, with proper setup and management.
Rakuten Viber provides complete data protection through end-to-end encryption, including creatives and texts, ensuring the security of your display ads and eliminating interference in campaigns.
Thanks to integration with Google Analytics and access to communities, Viber is among the top 3 advertising solutions among messengers, offering unique opportunities for accurate targeting.
Viber allows you to run display ads at minimal cost, starting from 14,000 rubles per 15,000 messages, which is cheaper than SMS newsletters and suitable for startups.
Viber provides fast message delivery on all platforms (Android, iOS, Windows, Linux), with an average user response in 3 minutes in 90% of cases, strengthening the sales funnel.
With 55% of users sharing media daily, Viber allows you to "virus" your content, especially through stickers and promotions, as in the Coca-Cola case with under-the-cap.
Yandex is the leader in the popularity of ad platforms.Direct holds about 35% of advertising budgets, which is 4 times more than its closest competitor in Russia. The next most popular are VKontakte, Avito, Telegram and specialized aggregators.
Most of the traffic and investments come from Internet services and social networks, where audience reach is highest. Video ads show an increase of 23%, audio ads — by 22%.
In recent years, more than 80% of entrepreneurs and companies have used online advertising for promotion, considering it the most effective and accessible channel for attracting customers.
The popularity of advertising on marketplaces (for example, Wildberries, Ozon) is growing, which stimulates the growth of investments in these sites to 40-60% in 2025.
In the WhatsApp Business app, open the Settings tab and select Advertising to start creating a campaign.
Upload a photo, video, catalog item, or status for advertising. Please note that the items must be approved before launching.
Instagram Facebook and Instagram Click "Continue" or, in some regions, create an email advertisement to post on Facebook and Instagram.
Enter the ad text, select the target audience, placement locations, daily budget, and campaign duration for accurate targeting.
Add the billing information and make the payment to launch the advertisement through the Meta ecosystem.
Review the preview of the ad to make sure that it is displayed correctly on different devices, and click Create Ad.
After approval (within 48 hours), use analytics to monitor campaign performance, including reach and conversions.
SMS aggregators allow you to send messages to the numbers of all telecom operators, reaching millions of users regardless of their provider or region.
SMS has an openability of up to 98%, as messages are delivered directly to the phone and are independent of the Internet, providing reliable communication.
You can segment your audience by demographics, geography, or interests by using aggregator databases to deliver relevant messages to your target customers.
Convenient online SMS aggregator platforms allow you to quickly create and launch campaigns, manage contact lists, and track results without technical skills.
The cost of SMS newsletters through aggregators starts from 0.5-2 rubles per message, which makes them an affordable tool for small and medium–sized businesses.
Messages are delivered in seconds, which is ideal for urgent notifications, promotions, or reminders, ensuring prompt customer interaction.
SMS aggregators provide reports on delivery, openings, and clicks (when using links), allowing you to analyze campaign performance and optimize your strategy.
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Behind every successful project is a team where experience, creativity, and collaboration come together. Our agency brings together experts from various fields of marketing: from strategy and analytics to design and social media management. We understand the market, know the tools, and speak the language of business.
Content Manager
Technical Specialist
Designer
SEO Specialist
Copywriter
Web Editor
SMM Specialist
Review Editor
Voice bot developer

8 years in the market
Extensive experience in marketing and advertising

57 employees
A team of professionals certified in their respective fields

Transparency and honesty
Open communication throughout the entire partnership
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